Rozetka estimates the cost of the destroyed warehouse at $75 million, including equipment. This was reported by the company's co-owner Iryna Chechotkina in an interview with hromadske.
Rozetka's losses from the destruction of goods at the warehouse in Brovary amount to UAH 1.5 billion, Chechotkina said. The inventory of the destroyed goods was completed only in November.
The company's property was not insured. "In Ukraine, no insurance company insures a business of this scale against war risks," she says.
The company approached the insurance companies "Alliance," "Arsenal Insurance," and "INGO," but received refusals.
In August 2026, Rozetka reported that it had begun laying off some employees after the destruction of a warehouse complex in Brovary by a Russian strike, where more than 1,000 people had worked.
The company also plans to accelerate the transition to a business model with a smaller share of its own sales and a greater focus on the marketplace.
How business can protect itself
The Cabinet of Ministers changed the rules for the operation of private air defense. Enterprises can protect other companies' facilities under a contract, transfer air defense assets to one another, and involve participants aged 18 and older in groups.
Nearly 100 enterprises joined the experimental private air defense project, the Ministry of Defense reported in November 2026. At that time, combat missions were being carried out by groups from only six enterprises, which destroyed more than 60 aerial targets.
Businesses can protect their territory with the help of robotic turrets. One turret costs approximately UAH 6.3 million. The number of installations depends on their effective radius and the perimeter that needs to be protected.
"Tureli need to be placed in at least three echelons. This is the minimum configuration for infrastructure protection. Whether it is more profitable for business to invest in such a system or to move infrastructure underground depends on the calculations," Andriy Shuvalov, CEO of Serhiy Prytula's fund, said in an interview with AIN.
What is known about the Russian attack on August 5
On the night of August 5, russia launched a massive strike on Kyiv and the Kyiv region. Logistics centers, manufacturing enterprises, warehouse complexes, and railway infrastructure were hit.
At that time, the infrastructure of Epicentr, Biosphere, Ukrzaliznytsia, Nova Poshta, Fozzy Group, INTERTOP Ukraine, Puma, LIQUI MOLY Ukraine, NOVUS, Toyota, and Bosch Ukraine sustained damage.
In particular, the impact of three ballistic missiles completely destroyed Rozetka's distribution warehouse complex in Brovary, which had been operating since 2017.
It was the largest and most automated facility of the company, where more than 100,000 orders were processed per day.